Adolf Dassler: The Creative and Innovative Leader Behind adidas | adidas GamePlan A
Horst Dassler: The man behind Adidas and the murky worlds of football
BBC Radio 4 - Sneakernomics - The sibling rivalry that changed sport for ever
Horst Dassler Is Dead at 51; Led Adidas Sporting Goods - The New York Times
Chairman of Adidas Horst Dassler (r) receives the Olympic Order by IOC president Juan Antonio Samaranch (l) on the 20th of October in 1984 Stock Photo - Alamy
adidas Superstar: How an Icon Was Born | adidas GamePlan A
Horst Dassler, Adidas, and the Commercialization of Sport - Case - Faculty & Research - Harvard Business School